Robert Scoble On Google Glass

28 April 2013

Robert Scoble, Google+:

Also, Google is forbidding advertising in apps. This is a HUGE shift for Google’s business model. I believe Larry Page is moving Google from an advertising-based company to a commerce based company.

Third-party apps aren’t allowed to display advertising — I’d be very surprised if Google applies that rule to its own services. For instance, sponsored search and location results seem like a great fit for some additional monetisation from Glass.

The feature set of Glass is still very much in flux1. As such, I think it’s too early to be making these kind of conclusions. Google has already said that the initial rules are not final, so who knows what Glass will be when it finally ships. Personally, I expect the ban on advertising to be relaxed, once Google can work out the regulation to prevent the API from being abused.

1 For instance, Google has promised monthly software updates for early Glass owners.