Apple Posts Samsung Court Ruling On Its UK Website

26 October 2012

Apple UK:

So while the U.K. court did not find Samsung guilty of infringement, other courts have recognized that in the course of creating its Galaxy tablet, Samsung willfully copied Apple’s far more popular iPad.

Firstly, I knew this statement was linked on the homepage, but it still took me a good few seconds to actually find it. I doubt the number of people who will read this statement is anything but negligible.1

But for anyone who does find it, it is a hilarious read. Apple buries the main point of the statement (that Samsung was found not to infringe) in between a propaganda campaign for their uniqueness … the “not as cool” quote is included as well as a reference to the overwhelming Samsung defeat in the US court. It is fantastic, if 100% biased, PR spin.

1 This is a link to a screenshot of the homepage, so you can see what I mean.